The Counseling Profession
The College Board provides tools to help you — and your students — succeed
Counseling is more than just a job. You invest a great deal of time and energy in advising students, helping them realize their full potential and supporting them along the way.
As a school counselor, your job may range from advising students on meeting graduation requirements to working with students and families in crisis. You may also coordinate and direct all aspects of college placement and career guidance services, including how to:
- Publicize test dates.
- Coordinate college fairs and visits from university admission officers.
- Advise on financial aid options.
- Review and process students' college applications.
Preparing students for college admission may be the focus of your job or only a small portion of it. You may be relatively new to the field, or you may have 20 years of experience. Whatever your situation, we offer resources to help.
Your effectiveness in helping students is directly influenced by the access you have to timely, pertinent information.
If you're a relatively new counselor, we provide helpful basics for handling college admission essentials. We help you learn about schedules, deadlines, processes and options.
If you're a more experienced counselor, there are conferences, online events, professional workshops and publications that can keep you abreast of developments in your field.
Throughout the year, you'll find numerous opportunities to earn continuing education credits and attend national and regional events.
Information at your fingertips
There's never enough time or money to do everything you feel you should. In many schools, budget constraints strain the counselor-to-student ratio and may limit your ability to function at an optimum level. Our materials can help alleviate this concern and supplement your available resources.
You'll find instructions on how to write a school profile, and a sample to give you a better idea of what one looks like. We provide handouts, forms and checklists to help you get better organized. You'll even find tips about writing college recommendations.
To help you educate parents and students, we provide access to free online resources that can be shared. Use them to inform and instruct the families you work with, in all areas of the college admission process.
We also offer a variety of additional resources and informative materials to aid you in your professional endeavors.
- Access free research and demographic reports.
- Purchase books and other products designed for your profession.
Counselors are critical to encouraging college success for all students. One of the most important education goals for the College Board is to make sure students from low-income backgrounds are on equal footing with their higher-income peers in terms of (1) college options (2) attention paid to the application process; and (3) graduation rates. The College Board’s Access to Opportunity™ (A2O™) efforts are designed to identify and break down barriers that prevent students - particularly low-income students, first-generation college students, rural students, and students of color - from applying to and enrolling in colleges that are their best academic, social, and financial fit. Our mission is to help all students recognize and make the most of the opportunities they’ve earned.
In addition to the College Board, the National Association for College Admission Counseling (NACAC) and American School Counselor Association (ASCA) also provide information and tools for you and your students.